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ECOO: “Optometry and optics can do much more than it does now”

ECOO: “Optometry and optics can do much more than it does now”

Overall, the provision of visual aids in Europe seems to be relatively good. But at the same time opticians and optometrists are facing various challenges. MAFO has talked to Gabriëlle Janssen, the new ECOO-President, about these challenges, the competencies of ECPs and the potential of artificial intelligence and screenings.

AI, VR and DTx: Advances in optics and ophthalmology worldwide | Part 1

AI, VR and DTx: Advances in optics and ophthalmology worldwide | Part 1

This article examines the transformative impact of artificial intelligence (AI), virtual reality (VR), and digital therapeutics (DTx) in ophthalmology and optics. It provides an in-depth analysis of different regions worldwide of how these technologies revolutionize diagnostics, treatment, patient outcomes, and the design of lenses.

Making it possible: automated cosmetic inspection

Making it possible: automated cosmetic inspection

How artificial intelligence mimics human expertise Successful brands are aware that maintaining their image requires maintaining their quality standards for every product batch. For complex and delicate products such as lenses, this requires very precise inspection, since even smallest deviations from the optimal set up may cause irregularities at the lens surface. And even when…

Security training in the supply chain

Security training in the supply chain

Cyber security series – Part 1 In an increasingly interconnected global economy, American companies must recognize the critical importance of protecting their data and knowledge. The supply chain is a vital component of our economic infrastructure, and its security directly impacts our national security, economic stability, and competitive edge. Everyone must take responsibility and do…

Dive into the world of smart glasses

Dive into the world of smart glasses

An overview: from audio glasses to AR glasses It is exactly ten years since one of the first pairs of smart glasses – Google Glass – came onto the market over the counter for everyone. But the model flopped. Since then, a number of companies have turned their attention to data glasses projects. It soon…

Debunk your marketing platitudes

Debunk your marketing platitudes

In today’s fast-paced world of marketing and sales, many companies fall back on tried and tested marketing platitudes to promote their products. While these arguments may seem convincing at first glance, they often prove to be ineffective and even detrimental to the sales strategy.

What makes a good pair of golf glasses – and what does not

What makes a good pair of golf glasses – and what does not

An interview with AndrĂ© Durow The golf season is in full swing and with it sales of golf glasses. But what visual needs do golfers actually have and are the industry’s golf glasses really a good solution? The sports eyewear expert AndrĂ© Durow has a strong opinion on this. MAFO spoke to the enthusiastic golfer…

Good vision for everyone?

Good vision for everyone?

About innovative projects and NGOs There are projects that are difficult to earn money with. For example, helping blind people to get through their everyday lives more easily or to recognize the connections between climate change and eye health. This makes it even more important that particularly dedicated people take on such problems. Fortunately, there…

Lens edge coating

Lens edge coating

A new approach for aesthetic excellence and visual comfort For years, research has been carried out on new technologies in the field of edge machining of spectacle lenses. For this purpose, there exists a research partnership between the TH Köln (University of Applied Sciences in Germany) and Shape Engineering. The technologies developed are used to…

First eyewear sustainability certification program

First eyewear sustainability certification program

Created, registered, and promoted by ANFAO and Certottica A matter that is increasingly at the center of global attention is sustainability. In fact, the market is moving toward greater consumer awareness of eco-friendly issues, which often also influences their consumption choices. According to several researchers, 47% of consumers consider it essential to pay attention to the…