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Silmo Paris 2023. Source: Silmo

Silmo 2024 – where the future of optics takes shape!

From 20 to 23 September, inspired by the Olympic values of performance, innovation and talent, Silmo Paris opens its doors to all industry professionals. With more than 900 exhibitors and 1,500 brands spread over 75,000m2.

In addition to the branch in Graz (photo), all other international stores will also be closed. Photo: Mister Spex

Mister Spex closes foreign stores

Mister Spex has adopted the “SpexFocus” transformation and restructuring program for the years 2024 and 2025. The aim is to significantly increase profitability. As a result, all Mister Spex stores outside Germany will be closed. A new Chief Restructuring Officer has also already been appointed.


ISSUE 05/2024

Overview

Special topic: Go Digital!: Five AI myths // Dive into the world of smart glasses // Security training in the supply chain | Part 1 // Technology: Making it possible: automated cosmetic inspection // Optimize your lab production with a powerful LMS // Spotlight: Artificial intelligence supports transfer in continuing education // Debunk your marketing platitudes // Market Surveys: AR coating machines

FEATURED ARTICLES

Making it possible: automated cosmetic inspection

Making it possible: automated cosmetic inspection

How artificial intelligence mimics human expertise Successful brands are aware that maintaining their image requires maintaining their quality standards for every product batch. For complex and delicate products such as lenses, this requires very precise inspection, since even smallest deviations from the optimal set up may cause irregularities at the lens surface. And even when…

Security training in the supply chain

Security training in the supply chain

Cyber security series – Part 1 In an increasingly interconnected global economy, American companies must recognize the critical importance of protecting their data and knowledge. The supply chain is a vital component of our economic infrastructure, and its security directly impacts our national security, economic stability, and competitive edge. Everyone must take responsibility and do…

Dive into the world of smart glasses

Dive into the world of smart glasses

An overview: from audio glasses to AR glasses It is exactly ten years since one of the first pairs of smart glasses – Google Glass – came onto the market over the counter for everyone. But the model flopped. Since then, a number of companies have turned their attention to data glasses projects. It soon…

Debunk your marketing platitudes

Debunk your marketing platitudes

In today’s fast-paced world of marketing and sales, many companies fall back on tried and tested marketing platitudes to promote their products. While these arguments may seem convincing at first glance, they often prove to be ineffective and even detrimental to the sales strategy.


What makes a good pair of golf glasses – and what does not

What makes a good pair of golf glasses – and what does not

An interview with AndrĂ© Durow The golf season is in full swing and with it sales of golf glasses. But what visual needs do golfers actually have and are the industry’s golf glasses really a good solution? The sports eyewear expert AndrĂ© Durow has a strong opinion on this. MAFO spoke to the enthusiastic golfer…

Good vision for everyone?

Good vision for everyone?

About innovative projects and NGOs There are projects that are difficult to earn money with. For example, helping blind people to get through their everyday lives more easily or to recognize the connections between climate change and eye health. This makes it even more important that particularly dedicated people take on such problems. Fortunately, there…

Lens edge coating

Lens edge coating

A new approach for aesthetic excellence and visual comfort For years, research has been carried out on new technologies in the field of edge machining of spectacle lenses. For this purpose, there exists a research partnership between the TH Köln (University of Applied Sciences in Germany) and Shape Engineering. The technologies developed are used to…

NEWS

Foto von David Travis auf Unsplash

International organization for Spectacle and Contact Lens Opticians formed

The American Board of Opticianry & National Contact Lens Examiners (ABO & NCLE) and National Federation of Opticianry Schools announced the formation of the United Opticians Association (UOA), a new international organization dedicated to serving the Spectacle and Contact Lens Optician professions.


Silmo 2024 looking ahead to optics in 2035

The 2024 Silmo Paris trade fair is getting ready to welcome all of the players from the optics sector from 20 to 23 September with more than 900 exhibitors participating in the event and 1,500 brands from 144 countries.

mimesys: the future of optical retail experience

mimesys technology employs advanced virtual reality (VR) simulations and gaze dynamics analysis to provide patients with unprecedented clarity into their own visual habits and preferences. By utilizing VR, patients can see firsthand how their unique gaze dynamics are translated into personalized lens designs tailored to their specific needs.

Fielmann Group acquires Shopko Optical

The Fielmann Group has entered into a definitive agreement in which its US subsidiary, Fielmann USA, will acquire 100% equity ownership in Shopko Optical, an optical retailer based in Green Bay, Wisconsin.