Transitions: Breaking out of the niche
Over the past years, Transitions Optical has undergone a significant product and brand evolution. Over the course of five years, the company produced approximately 450 prototypes and conducted more than 100,000 tests to lay a solid foundation for the next generation of Transitions lenses. Today, they come in many vibrant colors and even with dynamic polarization. This required not just a manufacturing facility, but an innovation center – which MAFO visited in Ireland.



