Deepcove Optical and Optiswiss sign distribution agreement
The Swiss lens manufacturer Optiswiss and the UK-based lens company Deepcove Optical announced the signing of a long-term exclusive distribution agreement for the UK market, further strengthening their decade-long collaboration.
Distribution agreement to empower independent opticians
The new agreement confirms Deepcove as the exclusive UK distribution partner for Optiswiss lenses, further deepening the partnership between two independent, premium-focused optical companies committed to supporting and empowering independent opticians.
“We are proud to represent Optiswiss in the UK and believe this agreement strengthens our ability to bring world-class Swiss lenses to independent practices who want to differentiate through quality, technology, and personal service,” said Roland Allen, Managing Director of Deepcove Optical.
“As the leading independent lens manufacturer in Switzerland, our goal is to grow alongside partners who understand the importance of trust, premium positioning, and local expertise,” said Frederik Zimmermann, Director of Business Development at Optiswiss.
At a time of increasing consolidation in the optical industry, this agreement reinforces the need for independent opticians to have access to premium, independent lens brands. With Optiswiss’ Swiss-made lens technology, including biometric innovations and high-performance coatings, plus Deepcove’s established market expertise, this partnership brings a distinctive offer to the UK market.
